Our Story

Abts Equipment LLC. has been serving Northeast Wisconsin in the dairy industry since 1971. When the business was first founded in 1957 it was called Cliff & Cal Abts.

It was founded by the two brothers Cliff and Cal who only sold water bowls, cow trainers, and fans from Agromatic at the time. They not only owned this business but they also owned their own farm. In 1971 the two brothers decided to grow their business and become an equipment dealership.

This is when the company became known as Abts Equipment LLC. In 1984 Greg Abts, Cal’s son, bought the business and became the second generation owner of the company.

Abts Equipment LLC. has over 30 employees and some of our employees have over 30 years’ experience in the dairy industry in either sales or service.

Here at Abts Equipment LLC. it is our mission to provide our customers with quality products, professional staff, personal service, and competitive prices.